https://www.abbygnawali.com/home daily 1.0 2025-08-06 https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/a7feeb2f-22e4-4ac6-8912-fb071084057a/Self_image.jpeg Home - Abby is a Product Manager focused in Tech, Analytics and Social Impact Abby is a Canadian-based Product Manager with a passion for the intersection of technology and social impact. She has built and shipped products for tens of millions of users across the globe and won international awards for her digital product experiences. She is experienced in several industries, including Healthcare, Financial Services and E-commerce with extensive experience in SaaS, B2B and B2C environments. She is also previously a co-founder of a health-tech company and has led pro-bono consulting initiatives to support causes such as gender and racial equity. For more information, see Background https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/7385da82-1fa9-4888-b127-f0a10b5588fc/ezgif.com-gif-maker.gif Home - Make it stand out Building my first IOS App from Scratch https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/572a976b-f03b-40eb-ae07-be61ffca82cf/Screen+Shot+2022-06-23+at+10.21.49+PM.png Home - Make it stand out Designing a Mental Health App in Figma https://www.abbygnawali.com/background daily 0.75 2022-11-02 https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/6bc5ce44-644b-46ec-9996-ab16555bf179/ACCENTURE+headshot.jpg Background - About Me Abby is a Product Manager and Consultant with experience managing teams and multi-million-dollar strategic engagements. Her background in strategy, digital marketing and analytics inform her approach to Product Management. She graduated from the University of British Columbia with a Bachelor of Commerce (Honours). A few examples of her work include: Product Management: Redesigning the digital experience for a client affecting over 350k end-users leading work streams across UI/UX, SEO, Content Strategy, Marketing Analytics and Engineering Strategy: Developing Strategic Roadmaps for VPs and Sr Directors in Marketing, Sales and Analytics of a major Canadian retailer, and implemented a solution resulting in 15x expected ROI and a $7M/year revenue increase Gender Equity & Community Engagement: Actively led primary research on biases women face in the workplace as well as other topics related to racial and gender equity. Previously published in the Globe and Mail for her views on Workplace Diversity. Abby currently resides in Toronto, ON. Canada. Previously, she has called British Columbia (Vancouver, Campbell River) as well as South Africa and Nepal home - bridging together diverse perspectives across different cultures. If you have an engagement or event that you would like to discuss, feel free to Contact her. https://www.abbygnawali.com/contact daily 0.75 2022-01-14 https://www.abbygnawali.com/portfolio-1 daily 0.75 2024-01-27 https://www.abbygnawali.com/portfolio-1/a-ordle monthly 0.5 2022-05-17 https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/7385da82-1fa9-4888-b127-f0a10b5588fc/ezgif.com-gif-maker.gif Portfolio - A-ordle (My take on Wordle) - A Wordle-like app where all the words have the letter “A” in it! Building my first IOS app from scratch as a Product Manager https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/45ee91e1-59c4-41bb-bec1-34f1dc1a57eb/Screen+Shot+2022-05-09+at+5.51.53+PM.png Portfolio - A-ordle (My take on Wordle) From this, I prioritized the following features: Base Wordle format: Grid view with keyboard Base Wordle logic: Underlying model of winning words, word verification and corresponding color changes Aesthetic color design: Modifying the original color scheme to match a more visually appealing design and logo Answers contain the letter “A”: Logic variation from the original Wordle to only filter winning words that contain the letter “A” User feedback: Information provided to the user on correct words, incorrect words and general help Ability to play unlimited games https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/b65b3086-3c57-4566-a7d8-938ed3085de3/Screen+Shot+2022-05-13+at+3.29.55+PM.png Portfolio - A-ordle (My take on Wordle) From these constraints I determined what an acceptable Minimum Viable Product (MVP) would be for me. Specifically I brainstormed all major features. I then determined what Time, Complexity and Value would be for each of the 10 features (e.g. For the Aesthetic design feature, this would be Low in Time and Low in Complexity, but Medium in Value.) Once I had an understanding of Time, Value and Complexity, I aggregated these values to determine my “Priority” and plotted the priority for all 10 features. Specifically, I grouped together features in three major areas: Visual, Function and Communication. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/906638ab-caf8-4c66-b86e-61e809750771/Screen+Shot+2022-05-15+at+2.07.03+PM.png Portfolio - A-ordle (My take on Wordle) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/48ce189f-6f1b-4168-9102-3af2db6d5b87/Simulator+Screen+Shot+-+iPhone+13+Pro+-+2022-05-09+at+18.01.19.png Portfolio - A-ordle (My take on Wordle) https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/4a42718f-0ce2-4ad4-b400-697e91763396/Screen+Shot+2022-05-16+at+2.55.53+PM.png Portfolio - A-ordle (My take on Wordle) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/990aaee9-883c-44b6-8221-1e6998f788c1/Screen+Shot+2022-05-16+at+2.27.58+PM.png Portfolio - A-ordle (My take on Wordle) - Make it stand out Original color palette (left) and revised colors (right) https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/8fa9a045-f59b-425b-8886-7f6e2f3a5f85/Screen+Shot+2022-05-16+at+2.51.12+PM.png Portfolio - A-ordle (My take on Wordle) - Make it stand out Original logo (left) and revised logo (right) https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/e5214130-bccf-4fb3-b2dd-24428ee5561b/Screen+Shot+2022-05-16+at+2.40.57+PM.png Portfolio - A-ordle (My take on Wordle) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/3ae313ed-b8c3-4a91-a2e5-8ed85532e9fb/Screen+Shot+2022-05-16+at+2.35.07+PM.png Portfolio - A-ordle (My take on Wordle) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/d27571ec-7a2c-46ff-bc98-4bea0ff5363a/Screen+Shot+2022-05-16+at+3.07.32+PM.png Portfolio - A-ordle (My take on Wordle) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/0b8b2657-e4bf-4b77-82cb-55b39813c5e7/Simulator+Screen+Shot+-+iPhone+13+Pro+-+2022-05-16+at+17.39.10.png Portfolio - A-ordle (My take on Wordle) - Make it stand out Help Screen https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/e1c540c4-1457-4345-9985-08188e2918ab/Simulator+Screen+Shot+-+iPhone+13+Pro+-+2022-05-16+at+17.47.49.jpg Portfolio - A-ordle (My take on Wordle) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/36f0afba-29c4-4d6f-8f92-c6bc768d0740/Simulator+Screen+Shot+-+iPhone+13+Pro+-+2022-05-16+at+18.11.22.jpg Portfolio - A-ordle (My take on Wordle) - Make it stand out Feedback if game won https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/7add43a8-114c-41e3-afa4-fe0d91460d6a/Simulator+Screen+Shot+-+iPhone+13+Pro+-+2022-05-16+at+17.39.58.jpg Portfolio - A-ordle (My take on Wordle) - Make it stand out Feedback if invalid word https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/4dafaabf-12b8-4837-aa6d-de3903dfcdd5/Screen+Shot+2022-05-16+at+5.08.36+PM.png Portfolio - A-ordle (My take on Wordle) - Make it stand out User Flow Diagram with Feedback areas highlighted in Yellow https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/3902e894-2eba-44f3-8f77-e1c94ecb5b1d/Simulator+Screen+Shot+-+iPhone+13+Pro+-+2022-05-16+at+18.27.39.jpg Portfolio - A-ordle (My take on Wordle) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/59796ad5-8de4-4ed1-9e39-b0c8ee361f71/Simulator+Screen+Recording+-+iPhone+13+Pro+-+2022-05-16+at+18.37.37.gif Portfolio - A-ordle (My take on Wordle) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.abbygnawali.com/portfolio-1/mentalmantra monthly 0.5 2022-06-27 https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/829e67aa-98b3-40c1-9b53-9a59a82194dc/Screen+Shot+2022-06-27+at+3.35.41+PM.png Portfolio - Mental Mantra Figma Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/a16e4038-5658-4add-aa60-59eb57ba9743/Screen+Shot+2022-06-27+at+3.52.49+PM.png Portfolio - Mental Mantra Figma Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/f186230a-8eb6-4392-ae52-c214c268c5d0/Screen+Shot+2022-06-26+at+7.55.21+PM.png Portfolio - Mental Mantra Figma Design - Make it stand out Summary of most common pain points for users/mental health practitioners using mental health apps https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/11b6d608-2f8b-41e9-82d0-30839988faa8/Screen+Shot+2022-06-23+at+9.14.18+PM.png Portfolio - Mental Mantra Figma Design - Make it stand out CBT Focus areas (x-axis) with Largest Contributing factors from Pain Points (y-axis) https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/887abc00-3840-40f4-9cd1-1c46a84408c5/Screen+Shot+2022-06-27+at+4.24.57+PM.png Portfolio - Mental Mantra Figma Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/e014d371-a63f-4e35-bfb8-a0ff6105a021/Screen+Shot+2022-06-26+at+7.39.44+PM.png Portfolio - Mental Mantra Figma Design - Make it stand out Features list with items in current design and not included in design (deprioritized) https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/e194dfe9-4581-47c2-9118-79f26dec81bc/Screen+Shot+2022-06-23+at+9.47.55+PM.png Portfolio - Mental Mantra Figma Design - Check-In The check-in pages is where the user selects what date/time to check-in as well as inputting their check-in data. They initially see a calendar view of all their inputs for the month, categorized by the days that are complete, incomplete or the current day. They are able to make changes to check-in up to 24 hours after the day is over (they are able to do this as sometimes emergency situations mean that they can’t input right away or don’t have their phone on hand but they can’t make any changes afterward 24 hours to discourage users to make a “bulk” input one day a week instead of daily). Users can then select the day and time for the check-in and click “Begin Check-In” The check-in screen allows them to input a mood (based on colors) with one pre-filled word or the user can put in their own preferred word. It also allows the user to rate their energy levels (%) and their current anxiety levels (/10). There is also a user-input field where someone can write down any additional thoughts about the entry. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/fa2d10f4-6638-4fa4-8741-a7f4e51e7777/Screen+Shot+2022-06-23+at+9.48.18+PM.png Portfolio - Mental Mantra Figma Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/b24dd305-a9a2-423c-ab4c-7e3b3c71912d/Screen+Shot+2022-06-23+at+9.48.13+PM.png Portfolio - Mental Mantra Figma Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/71247deb-c9f3-4fe5-8c88-0604557ef35d/Screen+Shot+2022-06-23+at+9.59.27+PM.png Portfolio - Mental Mantra Figma Design - App Overview Upon logging in for the first time (or signing up) the user is shown the App Overview pages. This shows how a quick summary of how the app works and are accompanied by imagery including screenshots of the input pages as well as the calendar. This provides an initial view into the design of the main components of the app. It also has valuable information about how the user will interact with the app and what they can get out of it. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/8c71efb7-af99-4342-941f-0ca82fd241c7/Screen+Shot+2022-06-23+at+9.37.28+PM.png Portfolio - Mental Mantra Figma Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/b627a58e-593e-483c-8155-786828a17ff7/Screen+Shot+2022-06-26+at+7.15.53+PM.png Portfolio - Mental Mantra Figma Design - Color Palette For the color Palette I wanted to focus on muted soft colors to bring a sense of calmness to using the app. In order to maintain a sleek, simple design I made the primary background color white and included significant white space. I kept the logo a simple line art design and all related imagery relatively free-form with the use of organic shapes instead of harsh, defined lines. Now let’s dive into the specific screens. https://images.squarespace-cdn.com/content/v1/61d5387edefed86d18ee98df/d20d6d86-389a-45a9-ba62-ce4dd60cef15/Screen+Shot+2022-06-23+at+9.32.43+PM.png Portfolio - Mental Mantra Figma Design - Log-In Screens The launch screen is a simple background with the logo and the app name “Mental Mantra”. The sign-on page then displays a form for the user to input their username and password or alternatively, Sign Up for an account.